Category Archives: Email Marketing

Not Just Plain Email Marketing

Email is not just an ordinary form of marketing; therefore should be taken seriously and given due and fair consideration. Email marketing must use every vehicle, idea and methodology to create a buzz, creating interests among prospects and engaging existing … Continue reading

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Email Marketing: As Effective As Ever

With growing number of people spending time on social networks such as Facebook, Twitter, LinkedIn and more; there is a lot of buzz around email marketing and its relevancy in the year 2011. Little do I wonder why some businesses … Continue reading

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Top Ten Email Marketing Mistakes

Email marketing is one of the cheapest and fastest forms of online marketing. If planned and handled correctly, it could be highly productive. Unfortunately, there are a very few marketers who spend time and effort to create a well-thought-out plan … Continue reading

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Tips to Improve E-mail Deliverability

Almost all e-mail marketers find email deliverability a nuisance. A couple of years ago, they would just focus on avoiding spammy words, template design and content. Today, since all email service providers are emphasizing on reputation based SPAM filtering; even … Continue reading

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E-mail vs. social media: which has taken over which?

“E-mail vs. social media” has now become the hottest topic ever to discuss. A number of people amplify on social media for its effectiveness in comparison to email marketing. On the other hand, some people have defended email marketing and … Continue reading

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Email Marketing helps uplift small businesses

If you are running a small or start-up company and thinking of getting highest return on investment, email marketing is the solution for you. If planned and executed well, it is one of the most effective and quickest ways of … Continue reading

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Resource urls

http://www.marketingexperiments.com/email-marketing-strategy/ http://www.kcfreepress.com/news/2010/mar/19/business-coach-how-use-email-marketing-effectively/ http://www.cheetahmail.com/corp/news_articles.html

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Optimize your Email in Three Steps

http://www.marketingexperiments.com/email-marketing-strategy/optimizing-your-email-in-three-steps.html http://jobfunctions.bnet.com/abstract.aspx?docid=1857715

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Why to Use Email Marketing

Email marketing is one of the most successful marketing tools, which is capable of snaring recipients; provided it is executed properly. Knowing appropriate fundamentals is important to enhance the response rate. The success through email marketing depends on the variation … Continue reading

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Coupons Boost E-Mail Open Rate

Email marketing has incredible power to enhance sales and promote brand recognition. Among all greatest techniques to accomplish the higher open rate, coupon emails are most effective that draw maximum attention and generate better open rates. Industry experts have revealed … Continue reading

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